Run your own ads, pre-saves and influencer pushes, or hand a full campaign of playlist pitching, video and paid social to our team. Everything for the moment after release, when the question is who hears it.
Share one pre-save link ahead of release. Fans add your track to their own library before it is out, it lands in their catalog the moment it goes live, and release day opens with those adds already counted.
Works across Spotify, Apple Music, YouTube, TikTok and more.
Set up in your dashboard as soon as the release is scheduled.
Included on Grow and Pro. No application and no add-on to buy.
Grow and ProRelease-day boost
Illustrative
The card a fan opens when you send them the link.
Advertising
Run adverts without leaving your dashboard.
Schedule your own adverts as soon as your music goes live, driving plays to Spotify, Apple, YouTube and Deezer. You set the spend that suits the release.
Adverts across Meta, scheduled from your dashboard against the release you pick.
Video adverts on YouTube, pointed at the same release and run from the same setup.
Self-serve ad campaigns are open to all artists and labels.
Where the plays go
Spotify
Apple Music
YouTube
Deezer
You set the spendOpen to all artists and labels
Illustrative
SpendSchedule
Meta
YouTube
The advert set against the release, and the two places it runs.
Want the team planning and running it instead? Hands-on ad management is an artist and label service on Pro, by application, on a 20% management fee.
Playlisting runs from the same account the release sits in. Third-party pitching on Grow and Pro, editorial pitching on Pro, and an A&R read on every track before it goes anywhere.
In your dashboard from the moment a release is scheduled.
Tracks are pitched to curators at Spotify, Apple Music, Amazon and Deezer.
Reviewed by the in-house team before it enters the system.
Grow and ProA&R led
Illustrative
A&R reviewEditorialThird-party
One submission, read by A&R, then pitched on both routes.
See how a submission is reviewed, and what comes back when a track is not selected.
Including the honest answer on guarantees, and where the budget actually goes.
What kind of playlists?
Tracks are pitched to curators at Spotify, Apple Music and Amazon, across a network of 6,000+ unique playlists spanning a multitude of genres.
Can you guarantee placements?
No promotion service can honestly guarantee adds to any playlists. What we can guarantee is that your track is listened to and considered for inclusion by the curators it's pitched to.
What budget do I need?
Self-serve ad campaigns are open to all artists and labels, and you set the spend that suits the release. Fully managed, multi-channel campaigns are scoped case-by-case through artist and label services, by application. The team scopes a campaign that fits the budget, not the other way round.
What's included in video promotion?
Music videos, visualizers, lyric videos and short-form content, placed across YouTube, TikTok and Reels. Video sits with artist and label services rather than the self-serve tools.
Who runs a managed campaign?
Self-serve ad setup, pre-saves and third-party pitching are open to all artists and labels from the dashboard. Radio, PR, influencer, club and DJ promotion are run by our artist and label services team, on an application basis.
How is this different from buying ads myself?
You can run ads yourself using our self-serve setup, which is open to any artist or label. A fully managed campaign adds curator relationships, creative production (music videos, visualizers, short-form) and hands-on ad management across Meta, TikTok and YouTube when you want concerted reach.
Ready to be heard
Get your release heard.
Start with a briefing call, and the team will scope a campaign that fits your release and your budget.
Self-serveStart DIY
Run the ads, the pre-saves and the pitching yourself, from the same account the release sits in.
